Home Business News Cooking at home, alcohol demand increases global grocery sales by 2020

Cooking at home, alcohol demand increases global grocery sales by 2020


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(Reuters) – The global grocery industry saw a record 10% growth in 2020, industry data showed Wednesday, when people were stuck at home under COVID-19 restrictions cooking, baking and drinking more.

Market researcher Kantar says everything from canned meat, beer to sugar and bleach flies off store shelves, with the United States accounting for the largest share of spending, followed by Western Europe, Latin America, Eastern Europe and Asia.

Data for the report were collected from households in 42 countries, which account for 66% of the global population and 83% of the gross domestic product (GDP), Kantar said.

Beverages, dairy and foods, which typically account for nearly two-thirds of global grocery sales, saw the biggest growth, with 15 of the top 20 categories most positively affected by COVID-19 coming from These industries, according to the 2021 Global FMCG Omnichannel of Kantar report released on Wednesday.

The Kantar report showed that sales of canned meat increased by 26%, sugar and sweeteners increased by 15%, herbs and spices increased by 13%.

Western Europeans, who have faced some of the longest-running door locks, treated boredom with alcohol, causing sales to more than fivefold in 2020, compared to 2019.

Alcohol sales in Western Europe and Latin America grew 25% and 20% respectively, while Asians were more alert on the pandemic approach with sales down 10% in the region last year year on year. 2019.

The pandemic has also led to a huge shift in where people shop.

E-commerce was the channel with the highest sales growth, followed by cash-carry stores and discount agents. E-commerce now accounts for 6.5% of global grocery sales, the report said.

Among retailers, supermarkets saw a strong increase in market share in the US while discount stores increased in Eastern Europe.

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