Home Small Business CounterStrike Table Tennis aims to make the sport more accessible

CounterStrike Table Tennis aims to make the sport more accessible

In the world of table tennis, most players have to choose between affordable equipment and the right gadgets to compete. But CounterStrike Table Tennis aim to change that. The idea started with the founder’s college hobby and eventually grew into a full-fledged business. Read about the journey in this week’s Small Business Spotlight.

What do businesses do?

Provide professional table tennis equipment.

“This will include ping pong blades, ping pong paddles, ping pong rubbers, ping pong carrying cases and other ping pong accessories,” President and CEO Eric Baker told Small Business Trends.

Business Niche

Offering high quality at an affordable price.

“All of our products are International Table Tennis Federation (ITTF) Approved (where applicable). This means that all of our products are legal for tournaments and even the Olympics. When the majority of the products you see for sale are not ITTF Approved because it is expensive and understandably the ITTF has extremely high standards. This will cause many companies to fail the approval process. “

How the business got started

To fill the price gap in the table tennis market.

Baker was the President of his university’s table tennis club in 2008. He noticed that many students wanted to participate but couldn’t because they couldn’t afford the professional equipment that others used. .

Then in 2019, Baker is looking to start a business and keep that void in the market in mind. He founded the company to give people access to that pro-grade equipment and increase the popularity of table tennis.

Biggest win

The product has been successfully approved by the International Table Tennis Federation.

“This has not been easy,” explains Baker. We spent weeks testing each product we developed. Many times it is necessary to discard the product completely and start over in order for it to meet our customer’s and ITTF standards. “

Biggest risk

Their first inventory purchase.

“To keep costs down, CounterStrike had to buy a bunch of equipment and materials so we could meet the prices our customers needed,” says Baker.

“If our market research is inaccurate, and there is no market for our products, this will destroy our company in an instant.

“The end result of the risk is amazing! We had to get creative with our inventory location and structure, but our customers have responded well to our products and prices. “

How they spend the extra $100,000

Sponsor local table tennis clubs across the US

“Not only does this help clubs hit hard by the pandemic, but it’s also a great way to get our Company Name out there,” Baker said.

“We recently spoke to a club in Utah that had a lot of new visitors, but they didn’t come back because of the high cost of Tournament Legal equipment. We’d love to be a part of solving this as it fits perfectly with the company’s mission. “

Company Tradition

Organize local table tennis tournaments.

“Participants ranged from Beginner to Advanced skill levels,” says Baker. It’s a great way to build a local community around table tennis as well as build their confidence and skills. Not to mention it’s always nice to get their thoughts on the new products we’re developing. “

Favorite Quote

“I am not superstitious. But I’m a bit stubborn…” – Michael Scott | Office.

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Image: CounterStrike table tennis; Eric Baker and his college ping pong club lạc



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