Home Marketing How brands creatively host virtual offline meetings

How brands creatively host virtual offline meetings


As the world continues to move in the remote direction first, it’s important to consider how your company’s live events are remotely friendly.

Even if you don’t always do remote events, the remote option is great for any team spread around the world.

But, a virtual offsite meeting? It sounds funny. How can you have an offsite website, which hardly feels like work?

In this post, we’ll dive into how these brands think of virtual peripherals in a creative way. And it’s not just asking people to turn on Zoom for 8 hours.

1. Loom VR Virtual Offsite

In late 2020, Loom decided to host a virtual offsite website. What makes the difference from attending an 8-hour Zoom meeting?

First, the company sent VR headsets to their team to let employees feel like they were leaving their home for a large company meeting they once traveled.

Based on Loom, “With virtual reality, we can send people one Oculus Quest 2 headphones to bring the virtual world to them. Additionally, we may limit Zoom content to just two hours a day to keep it engaging. “

When they started with virtual reality, they had to find virtual reality applications to organize their events. But they also include their staff in the planning process. The company submitted Google Forms to employees to share any ideas about activities and sessions they might perform on a virtual campus.

Loom has worked with a partner to create a virtual reality island where team members can join chats about water coolers, icebreakers, and hours of fun.

The virtual reality component is not required. Any event that is VR exclusive is optional. And the VR island they created is also accessible via desktop, so everyone can participate.

It’s important to remember that when you create an out-of-the-box virtual experience, you want everyone to be able to show up. Hopefully the tools you use will be available on some devices, or you can make those events optional if you need a special device.

The group also creates unstructured time during their day so that people who work from home can still do their normal work and activities.

2. First round evaluation of interactive virtual website

Another company that is thinking creatively about virtual peripherals is the First Round Review.

Evaluation The first round held a virtual offsite evaluation and has activities that include group meals, cooking competitions, reflection exercises, group presentations, non-reference events, and more.

The company knows it wants to use all kinds of different formats for its activities so it can get people’s attention.

Before planning the event, they wrote down their goals, breaking them down into task-focused and group-focused results. They then come up with ideas for how to achieve those results.

Again, First Round Review knows that they don’t want to spend an entire day on Zoom. Some of the things they did to interact and succeed their virtual peripherals were:

  • Submit an interactive surprise: The team sent everyone a kit they had been instructed to not open before. This set includes candy, a blackboard for writing, coffee and a kombucha starter set. Here’s a great way to get started on virtual peripherals.
  • Dress Up: All teams are sent special hats and everyone shows up in the meeting with their costumes.
  • Cooking challenge: Groups are divided into separate rooms where each group can cook together. After that, everyone presented their meal together and everyone voted for the creation and presentation.
  • Unstructured Time: This is huge. Don’t make people spend all day on the computer. Include time and unstructured breaks.
  • Playtime: Includes team-binding events like quizzes or virtual escape rooms. The first round evaluation even hired a magician to join them for a group dinner.
  • Show gratitude: The First Round gave a whole meeting where everyone wrote down their gratitude to every team member and then emailed everyone a list of comments from their peers. For each teammate, they asked everyone to take a minute to respond by writing a line or two to answer the following questions: What do you admire about this person? What did this person do lately that you appreciate? Why are you grateful for treating this person as a teammate? The answer is anonymous. Once all is done, the meeting owner arranges the lines for each individual and shares them in a private email.

One of the biggest takeaways from this virtual periphery is that you can have a number of formats, different sessions, interactive and engaging content, while still getting work done in strategic sessions. .

3. The Wikimedia Product Group virtual website

The The product group of the Wikimedia Foundation There are also effective virtual strategy sessions and meaningful teamwork in remote environments across multiple time zones.

To achieve this, a great deal of planning has been done. First, the team decides the story they want to tell while working outside. To ensure this was discussed across the virtual site, they reviewed their product roadmap to understand where the team was and where they were going. On the first day, they held a flashback to do this.

Ultimately, the innovative way the company thinks about peripherals lies in its agenda and plan.

If there’s a low-energy presentation or session, they want to make sure it’s followed by a highly engaged session.

Also, timing is important. They decided that instead of holding 8-hour Zoom meetings, they would have four hours of virtual sessions per day, divided into 2-hour blocks with a 1.5-2 hour break.

Off-site includes low-energy Q&A sessions with a Product Manager, where they prepare questions in advance and use a thirty-minute window to go through their questions. But follow those sessions with interactive activities.

One session even has team members that create a newcomer’s homepage based on previous features built by the product team. This has helped the team work actively in the tool so they can see what features stand out.

They also had a meeting with an expert, this is a step-by-step process of editing Wikipedia for the staff to understand the user experience.

Other fun sessions include friendly games online.

When planning a virtual peripheral, it’s important to consider the timing and energy level of the event. Dedicating an entire day to a video conferencing tool won’t work for most people.

Hosting a virtual offsite website doesn’t need to be a complicated process. And it doesn’t have to be a boring 8-hour Zoom meeting. You can organize interactive sessions, give presentations, and actually interact with your employees.

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