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Razer invests in green for the first time in its Bambooloo brand of non-plastic daily necessities

Bambooloo, a sustainable bamboo toilet paper brand based in Singapore, has raised an undisclosed sponsorship from the global gaming giant Razer.

It also marks Razer’s first investment from the US $ 50 million Green Fund.

David Ward, co-founder of The Nurturing Co (TNC), Bambooloo’s parent company, said: “This new investment will allow us to extend our UK market launch timeline and help us get started. First steps in the United States.

TNC is established in the United States as a premium toilet paper made from 100% sustainable bamboo. In the company it is now, it aims to provide more cost-effective, safer, healthier daily necessities, helping to reduce water use, the impact of carbon and to slow down. deforestation.

Bambooloo is TNC’s flagship product that includes a range of sustainable consumer products made from bamboo pulp. These include bamboo kitchen rolls, reusable natural fiber face towels and masks, sourced from bamboo forests in China and manufactured in ISO certified factories.

Also read: Startup of the Month, December: Bambooloo by The Nurturing Co.

Company expanded to Malaysia last year through his partner, Starkers is headquartered in Johor Bahru. Apart from Singapore and Malaysia, their products are also available in New Zealand.

Min-Liang Tan, Co-Founder of Razer said: “We are now looking forward to partnering with Bambooloo, who goes above and beyond to protect the planet by making bamboo toilet paper unavailable. Plastic is accessible to everyone, ”said Min-Liang Tan, co-founder of Razer.

“With demand for toilet paper soared last year as COVID-19 With pandemic outbreaks around the world, we recognize that we need to be at the forefront of paradigm shifts towards not only waste minimization but waste elimination.

“Even as our business is doing very well, more than 90% of the global toilet paper market is still held by giant multinationals that are continuing to chop more than 27,000 trees a day to provide their various supply chains for wood pulp toilet paper. We have to look at the problem from a different angle to address today’s consumer needs for tomorrow, ”Ward added.

Image credit: Bambooloo

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